Baja Turns to PR Companies to Help Re-Launch Brand


John Walker, President and CEO of Baja Marine in Washington, NC, announced that Bob Black & Company in Sun City Center, FL, and Turnkey Communications and Public Relations in Tamarac, FL have been hired to help reintroduce the brand. Baja Marine is planning to re-launch with its 2012 model year lineup.

The 2012 lineup will include two Outlaw models, a 23 and 26, and two Islanders, a 24 and 27.

Baja Marine’s new public relations counsel will work under the direction of the company’s Vice President of Sales and Marketing, Craig Barrie.