BRP Retail Financing Available for Canadian Dealers

Bombardier Recreational Products (BRP), Valcourt, QC, has recently announced it has secured retail financing options for its U.S. and Canadian dealer base with three financial institutions including TD Canada Trust in Canada as well as the U.S. Bank and Sheffield Financial in the United States.
According to BRP, the new financing options now allow BRP's North American dealers to offer consumers competitive retail financing options. The initiative is available for those dealers who currently carry the company's line of Ski-Doo snowmobiles, Sea-Doo Watercraft and sport boats, Evinrude outboard engines, Can-Am ATVs and Spyder Roadsters.

“We saw the pressure our dealer network faced with retail financing and acted swiftly to support them,” said Roch Lambert, vice president – general manager, North American sales and marketing, Ski-Doo/Sea-Doo/Evinrude. “The need for retail financing and providing our dealers with the best resources in obtaining retail credit has been our number one priority. We have been able to leverage our relationships with key lending institutions in order to negotiate favourable rates and services for our dealers.”

In Canada, TD Canada Trust has an agreement with BRP to provide lending on certain BRP products through approved dealers.

“There is no reason a consumer should refrain from shopping for a recreational product because they think it cannot be financed,” said Yves Leduc, vice president – general manager, North American sales and marketing Can-Am and after-sales operations. “Our dealerships are well stocked and supported with the proper financing resources and buying incentives to get the consumer their desired BRP product.”

*Ed Note: Further information on BRP's retail financing options for Canadian dealers will be included in a special report in the upcoming May issue of Boating Business.