Brunswick Boat Group, Lake Forest Illinois, announced that Keith Yunger has been promoted to President – Bayliner. Yunger succeeds Jeff Behan, who is promoted to Vice President – Planning and Business Development for the Brunswick Boat Group.
Both men will report to Andrew E. Graves, President – Brunswick Boat Group.
Additionally, Behan will provide strategic planning and project support as needed across Brunswick, and will report to Brunswick Chairman and Chief Executive Officer Dustan E. McCoy in this capacity.
"Keith Yunger has worked for the Brunswick Boat Group for the past eight years, in progressively more responsible sales and marketing roles, most recently as Vice President – sales for Bayliner and Trophy brands,' Graves said. "Meanwhile, as Vice President – Planning and Business Development for the Brunswick Boat Group, Jeff Behan will provide continued focus on our strategic growth initiatives, drive group-wide marketing process improvements, and support our efforts to further strengthen our distribution networks.'
Behan joined Brunswick in 1991, serving in a number of positions within Brunswick's marine operations, most recently heading up Bayliner and Brunswick's new operations in Brazil. Brad Anderson, Vice President, Marketing and Planning for the Recreational Boat Group, will now assume the additional responsibility for the Brazilian operations.
Jorge Valdes, General Manager – BBG Brazil, will now report directly to Anderson.
Brunswick Boat Group also announced that Rob Parmentier, President – Sea Ray Group, has resigned to pursue other opportunities. On an interim basis, Graves will assume these responsibilities.
"We wish to thank Rob for his many years of service to Sea Ray, his enthusiasm for Sea Ray owners, and his unwavering commitment to the dealer network,' Graves concluded.