Canadian Dealer Named Among Cobalt Top 10


Walker's Point Marina, Gravenhurst, Ontario, was named among Cobalt Boats' Top 10 dealers worldwide at the company's recent dealer meeting, held at the Coeur d'Alene Resort in Idaho.

Approximately 400 Cobalt dealer staff attended the event, from across Canada, the US, Central America and overseas. "We are fortunate to have almost 100 per cent attendance from our dealer partners who take a few days out of their schedules to attend our meeting,' says Cobalt's CEO, Paxson St. Clair. "Our host, the Hagadone Corporation, is not only a Cobalt dealer, but they own the resort at Couer d'Alene, which provided a world class customer experience for all of our guests. This year we welcomed not only a huge percentage of our domestic dealers but were pleased to have nine dealers from Europe, South Africa, Australia and Latin America. The meeting was the world premiere of four new models. Our dealer partners are enthusiastic about the prospects of the upcoming selling season.'

Walker's Point Marine was named as one of 10 recipients of Cobalt's 2012 model year Top 10 dealer awards. The Top Ten awards are based on a combination of the CSI score and sales volume.

Also honored were the Customer Satisfaction Award recipients. Independent of sales volume and based solely on CSI scores, dealers must achieve 97 or above, out of a possible 100, in the last quarter of the model year. Cobalt recognized more than 50 percent of the dealer organiza­tion in the 2012 model year for their excellent CSI scores, their utilization of the information gleaned from the survey process and striving for continuous improvement in the services they offer.