Hella Marine has launched a new website with an improved layout and information in multiple languages, designed for easy navigation. It quickly guides consumers to the correct lamp for specific applications, then helps them locate their closest dealer with an interface that includes Google maps references.
The new site allows consumers to locate products using a quick drop-down menu or by entering a part number, series name or lamp description into a search field. Results pages include detailed information and photographs, while quick-reference icons clearly identify each lamp's main product features and certifications.
Further, a new Lighting Designer tool recommends products for specific locations aboard a variety of boats. Users view interior or exterior photos of a boat or trailer, with Hot Spots illustrating various lighting options. Clicking a Hot Spot delivers further information on available products.