Hurst Marina in Ottawa, Ontario, and Ed Huck Marine (EHM) in Rockport, Ontario have formed a partnership. The two dealers have established an agreement that enables Hurst to demo, store and sell its Sea Ray and Meridian sport cruisers at Ed Huck Marine's location in the Thousand Islands. It will also allow EHM to offer its Boston Whaler line at Hurst Marina's location near Ottawa.
"We work closely together and have for years,' describes Scott MacCrimmon, Co-owner of Ed Huck Marine. "Their service crews are here taking care of their customers a couple of days a week anyways. A good chunk of our slip business is in the west-end Ottawa area so we have a lot of common ground with respect to the customer base.'
The partnership has already produced results. An existing EHM customer who had never been to Hurst Marina's dealership recently bought a 37-foot Sea Ray.
For additional details on the partnership, see the May/June issue of Boating Business magazine.