Imtra will be the select distributor of the Vimar's products in North America. Vimar manufactures electrical equipment, automation systems, switches and wall plates for marine markets and commercial construction.
“Vimar and IMTRA's business models truly complement each other,' said Eric Braitmayer, CEO, IMTRA. "Our expert technical support, high-quality customer service and rapid order fulfillment are ideally suited for Vimar's products. Their dedication to quality design, engineering principals and innovative problem solving is a natural fit for our existing and growing customer base.”
"We are proud to strengthen our relationship with Imtra,' said Michele Zanella, Export Area Manager, Vimar. "We are confident their extensive distribution network and superior customer support will elevate the Vimar brand throughout North America and expand our market share.'
Imtra has had a presence in the marine business for over 60 years and has sales and support teams in 10 regions throughout North America.
Vimar specializes in the electrical components market, with an annual turnover of around 230 million EUR. More than 1300 people work around the world to supply the more than 9,000 items in its catalogue to more than 100 countries.