Larson to Celebrate 100th Anniversary at August Dealer Meeting


Larson Boat Group, Little Falls, MN, maker of the Larson, Triumph and Striper boat brands, will celebrate its 100th year in business at its upcoming 2013 dealer meeting. The meeting is set to take place at the St. Cloud's River's Edge Convention Center in St. Cloud, MN from August 19 to 22.

"The factory team continues to build our future success on new products, and we will unveil 11 new models for 2013 at the meeting,' said Mike O'Connell, Vice President and COO of Larson.

According to O'Connell, the company plans to have more than 50 boat models on display at the dealer meeting including new units from its Triumph Sportsman series and Larson FX fishing, LSR and All-American series.

"To succeed in any business, survive the challenges, enjoy the successes, and do it for 100 years is quite an accomplishment,' says Al Kuebelbeck, President of Larson. "We look forward to sharing our vision for the next 100 years with our dealers, prospective dealers, vendor partners and community leaders at what we think will be a once-in-a-lifetime dealer meeting event.'

The dealer meeting kicks off with a media day on the Sunday morning (Aug. 19), followed by a dealer reception in the evening. A business meeting is scheduled for Monday morning, followed by the 2012 Dealer Awards in the evening. On Tuesday evening, the company will host its 100-Year Community Birthday Bash. Boat demos and factory tours will be available throughout Monday and Tuesday.