Navico Reveals GoFree Shops for Lowrance, Simrad and B&G


Boaters owning select Lowrance, Simrad and B&G can now instantly download software updates as well as purchase and use mapping right from the screen of their multifunction displays (MFDs). Navico, parent company for the electronic brands, has revealed which of its devices will be compatible with its GoFree Shop.

GoFree Shop is now available on Simrad's NSS evo2 and NSO evo2 multifunction displays, B&G's Zeus2 and Zeus2 Glass Helm systems and Lowrance's HDS Gen 2 and Gen 3 Touch MFDs.

"With the addition of the GoFree cloud-enabled technology on our HDS Gen3 and Gen2 Touch displays, we have changed the face of fishfinding and electronic navigation,' said Leif Ottosson, CEO, Navico. "Anglers can download charts and updates and upload sonar logs directly to their unit on the boat. Anglers will be able to get on their boats and go, confident that the charts and software they are using are the latest and most accurate versions, so they can catch more fish and make the most of their time on the water.'

Back in November, Navico first introduced its new GoFree concept, a platform for delivering content, updates and services to its MFDs. Users can now quickly purchase and download charts right at the marina via WiFi, including its Insight Genesis charts and personalized mapping, which now supports the use of sonar recordings in High CHIRP mode, in addition to the existing support for 200 kHz sounder logs. It also offers content from Jeppesen, NV Charts and more.

To take advantage of the GoFree technology users must install the latest free software update (for those perhaps using Lowrance's previous HDS Gen2 MFDs). A 3G or wireless connection or Wi-Fi signal is required to connect to the Internet and access the GoFree Shop. A WiFi-1 wireless module is also required.

More product announcements from Navico are expected in April.