The National Marine Manufacturer's Association (NMMA) has made an archived copy of its highly acclaimed The 5 Greatest Secrets for Selling at Boat Shows webinar available for online viewing, right in time for the upcoming show season.
The webinar was originally presented to NMMA members last December as part of a special NMMA Webinar series, built upon more than two decades of research revealing how customers react to a salesperson's approach at a boat show event. Glenn Roller, author, speaker and sales coach, with more 30 years of experience in the marine industry from the retail floor to corporate offices, shares his insights on how to get the most from the floor traffic at your boat show. Glenn and his company, The Glenn Roller Institute, address today's biggest challenges for both salespeople and management during the sales process, having spent hundreds of hours videotaping salespeople from boat shows to show rooms to find the latest sales techniques you need to succeed in today's sales environment.
To view the webinar on The 5 Greatest Secrets of Selling at Boat Shows, click here.
For more information on this program and other sales training, please contact Glenn Roller directly at The Glenn Roller Institute.