Xantrex, Burnaby, BC, a manufacturer of onboard power products, has appointed two manufacturer's rep firms for its marine and RV markets. The manufacturer's rep firms are expected to help advance Xantrex's product and service offerings, strengthen its existing partnerships and form new alliances.
Among the two rep firms, Coast Marine Marketing, LLC will represent Xantrex in the marine OEM and aftermarket on the West Coast of the United States, while Tom Manning & Associates will represent Xantrex in the RV aftermarket throughout the United States.
"We believe that knowledge is power in the marine market,' says Steve Burdett of Coast Marine Marketing, LLC. "Our specialty is the technical know-how and understanding of different arms of the marine market – boat builders, retailers and wholesalers. Xantrex, with its diverse product range and a comprehensive educational program, is a perfect addition to our brand portfolio.'
"These rep firms will serve as an extension of the Xantrex sales team, which was strengthened earlier this year with the addition of five new sales personnel,' adds John McMillan, Director of Sales for Xantrex products at Schneider Electric. "I am very excited to be delivering on promises we made to our partners last year. Both rep firms will increase dealer accessibility to Xantrex and they bring a wealth of experience, relationships and knowledge which our direct partners and dealers will find extremely valuable.'
Most of Xantrex's products are certified to CE, UL or CSA standards.