NMMA: North American Outboard Engine Shipments Up in July


According to the National Marine Manufacturers Association (NMMA), through the month of July (2016) wholesale shipments of outboard engines in Canada and the US were up. Canada experienced double-digit growth, while US growth was more modest.

The data is based on statistics provided by NMMA’s control group of manufacturers.

In Canada, shipments were up 16.3 percent (R12M YOY). Corresponding dollars were up 28.6 percent. Warranty card registrations were up 1.4 percent.

In the US, outboard engine wholesale shipments were reportedly up 6.7 percent (YOY) through July. Gains were led by four-strokes and higher-powered engines. Total retail sales based on warranty card registrations for the same period were up 8.0 percent.

NMMA’s control group of manufacturers are said to represent 95 percent of the industry in North America.